As Digital Media Specialist at Woodstock Power Company, I led multimedia content production and digital communications across the company’s social and web platforms.

My work focused on increasing audience engagement, modernizing brand communication, and translating technical industry expertise into accessible digital storytelling.

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woodstock power company

view of the yard

END-TO-END CONTENT PRODUCTION

Managed the full content production lifecycle from concept development through editing and delivery across a media portfolio exceeding $350K.

Produced branded video content, photography, campaign assets, and social media content designed to support marketing initiatives and strengthen the company’s digital presence.

DIGITAL STRATEGY

Developed multi-platform content strategies tailored for audience engagement across web and social channels.

Content decisions were shaped by analytics, audience behavior, and platform performance to improve visibility and create more consistent brand communication.

ROLE & RESPONSIBILITIES

Video Production
Editing
Photography
Social Media Strategy
Content Planning
Digital Communications
Production Coordination

CREATIVE STRATEGY BACKED BY

MEASURABLE DIGITAL IMPACT.

digital media specialist